“Inside E” podcast with Porsche Member of the Executive Board, Research and Development

“Inside E” podcast with Porsche Member of the Executive Board, Research and Development

Michael Steiner on the future of Porsche sportscars

As Member of the Executive Board, Research and Development, Michael Steiner is responsible for series production and Porsche Motorsport’s racing projects. In episode seven of the “Inside E” podcast, Steiner speaks about changes in the automotive industry, the future of the sportscar manufacturer, and technical innovations ranging from motor racing to production development. Entering the fully-electric ABB FIA Formula E Championship with the TAG Heuer Porsche Formula E Team has high priority and promises to produce synergies between motorsport and future production developments, as Steiner explains in the podcast.

 

“We see the transformation in the automotive industry as an opportunity. Together with our employees, we are constantly driving this shift, with the clear goal being to link the traditional values of Porsche with the technology of tomorrow,” said Steiner. The first step into the electric future was taken back in 2015, with the “Mission E” project. The manufacturer then definitively heralded a new era with the launch of its first fully-electric sports car, the Porsche Taycan, in September 2019. “With electric cars, it not only comes down to the range of the cars, but also primarily the existing charging infrastructure,” Steiner explained. “For this reason, we are investing in E-mobility, both in our development and in an extensive rapid charging network.”

 

Motorsport has always been the driving force behind series production at Porsche – and that remains the case in Formula E. “The experience gained in the LMP1 project had a significant influence on the development of the Porsche Taycan. We expect similar synergies from the Formula E project, as well as inspiration for future sportscars,” said Steiner. The sporting aspirations are high, especially as the history of Porsche is shaped by countless motorsport successes. Steiner is happy with the rookie season so far. Second place in race one and a pole position have left the team confident of more success – both on and off the racetrack.

 

The Porsche Formula E podcast is available in English and can be downloaded now in the Porsche Newsroom. “Inside E” is also available on other platforms, including Apple Podcasts, Spotify and Google Podcasts.

About Porsche

Group profile

In existence since 1805, and across family generations, D’Ieteren seeks growth and value creation by pursuing a strategy on the long term for its businesses and actively encouraging and supporting them to develop their position in their industry or in their geographies. The Group has currently three activities articulated around strong brands:

 

D'Ieteren Auto distributes Volkswagen, Audi, SEAT, Škoda, Bentley, Lamborghini, Bugatti, Porsche and Yamaha vehicles in Belgium. It is the country's number one car distributor, with a market share of around 21% and 1.2 million vehicles on the road. Sales and adjusted operating result reached respectively EUR 3.4 billion and EUR 113.0 million in 2018.

 

Belron (54.10% owned) has a clear purpose: “making a difference by solving people’s problems with real care”. It is the worldwide leader in vehicle glass repair and replacement and operates in 35 countries, through wholly owned businesses and franchises, with market leading brands – including Carglass®, Safelite® and Autoglass®. In addition, Belron manages vehicle glass and other insurance claims on behalf of insurance customers. It has also expanded its services into the automotive damage and home damage repair and replacement markets. Sales and adjusted operating result reached respectively EUR 3.8 billion and EUR 225.7 million in FY 2018.

 

Moleskine (100% owned) is a premium and aspirational lifestyle brand which develops and sells iconic branded notebooks and writing, travel and reading accessories through a multichannel distribution strategy across more than 115 countries. Sales and operating result reached respectively EUR 174.1 million and EUR 28.6 million in FY 2018.

Porsche
Grand'route | Grote baan 395
1620 Drogenbos